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25 Sales Strategies and Activities


Author: Peter Garber
Publisher: HRD PRESS, INC
Pages: 176
Language: English
ISBN: 0874259452

Description: 25 Sales Strategies and Activities is a unique training and development tool designed to teach sales professionals how and when to use a variety of proven sales strategies. The guide presents 25 strategies and activities in terms of two critical selling factors:
· Relationships how the customer perceives you as a supplier based on past experience and interactions · Performance what you as a supplier actually deliver to the customer A diagnostic sales strategy matrix shows how much each strategy emphasizes both relationship and performance. A relationship performance index further classifies the strategies as highest, higher, moderate, lower, lowest.
Each strategy comes with an activity that clears up any question about how the strategy should be implemented. Each activity includes fully reproducible exhibits which can be used as exercises and handouts in training sessions.


Price: $99.95

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